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Vagaro Fees vs Fidden: What A Month Actually Costs

Vagaro charges $30 a month, plus 2.6% + 10¢ per card payment in person and 3.5% + 19¢ on deposits, cards on file and online payments. Fidden charges standard card rates on every plan, 2.7% + 15¢ by Tap to Pay and 2.9% + 30¢ online. In person Vagaro costs less for a steady book; online and on deposits, Fidden does. This page shows both.

Vagaro's in-person rate

2.6%

+ 10¢ each

Fidden Tap to Pay

2.7%

+ 15¢ each

Vagaro prices as published at vagaro.com/pro/pricing and Vagaro's processing rates, checked October 13, 2026.

Weighing other apps too? See every Vagaro alternative, compared on fees .

The Published Fees

Vagaro

Subscription
$30 a month for one person, $40 for two, $90 for seven or more. $23.99 for one person for your first 6 months
Under $4,000 a month
2.6% + 10¢ in person. 2.6% + 16¢ with Tap to Phone
Over $4,000 a month
2.29% + 19¢ in person, 2.29% + 25¢ with Tap to Phone, plus $10 a month
Keyed-in
3.5% + 19¢ on cards on file, deposits and online payments
Network fees
FANF, set by volume and locations, plus Mastercard's $1.25 a month
Free trial
30 days

Fidden

Foundation
Free, 7% of the service per booking
Momentum
$39.99 a month, no commission or platform fee
Icon
$89.99 a month, no commission or platform fee
Free trial
The first 2 months of Momentum or Icon are free, once per business. A payment method is added at signup and not charged until they end
Processing
Standard card rates on every plan: 2.9% + 30¢ online, 2.7% + 15¢ by Tap to Pay
Client fees
None. Fidden adds no booking fee for your clients
Deposits
Collected at booking on every plan, the free one included

What A Month Costs

The plan price plus every percentage and per-payment fee each plan charges, on card payments for services taken in person, for one provider. Vagaro is shown at its in-person rate, its lowest, on Small Merchant terms up to $4,000 a month and above it on Large Merchant terms, with their $10 subscription; Fidden at its Tap to Pay rate, 2.7% + 15¢. Vagaro's card network fees are left out. Per-payment fees assume a $75 average service. Tips are left out of every figure.

Monthly cost of each plan at 3 levels of monthly service payments
Plan $250 a month $5,000 a month $10,000 a month
Vagaro $30/month, 2.6% + 10¢. Over $4,000, $40/month, 2.29% + 19¢ $36.83 $167.17 (lowest) $294.33 (lowest)
Fidden Foundation Free, 9.7% + 15¢ $24.75 (lowest) $495.00 $990.00
Fidden Momentum $39.99/month, 2.7% + 15¢ $47.24 $184.99 $329.99
Fidden Icon $89.99/month, 2.7% + 15¢ $97.24 $234.99 $379.99

Fidden's monthly plans are shown at full price. A new business gets its first 2 months of Momentum or Icon free, once. Your month looks different? Put your own numbers in the fee calculator .

Below about $420 a month, Fidden Foundation is the cheapest line: it has no monthly fee. Past that, its 7% commission makes it the most expensive line in the table.

For a steady book paid in person, Vagaro costs less than Fidden Momentum, by $17.82 a month at $5,000 in bookings and $35.66 at $10,000.

Deposits And Cards On File

Vagaro charges its keyed-in rate, 3.5% + 19¢, on every payment taken without the card in front of you: deposits at booking, charges to a card on file, and services paid online. Fidden charges its standard online rate on those, 2.9% + 30¢.

On a $30 deposit, Vagaro takes $1.24 and Fidden's processing $1.17. On a $75 service paid online, Vagaro takes $2.82 and Fidden's processing $2.48. If every payment in a $5,000 month came in that way, Vagaro would cost $227.67, against $204.99 on Fidden Momentum.

This compares fees, not features. Vagaro's plan includes its consumer marketplace, 1,000 marketing emails a month and a card reader with its card processing. Fidden's plans add Fidda, its AI business partner, with deposits at booking on every plan and no booking fee for your clients.

A Month, Line By Line

One month as the fee calculator starts it: $5,000 in bookings at a $75 average service, with 2 new clients sent by a marketplace. Vagaro charges nothing extra for them, so only the plan and card fees count.

Monthly cost of every plan on these numbers, cheapest first
Plan A month
Vagaro $30/month, 2.6% + 10¢. Over $4,000, $40/month, 2.29% + 19¢ $40.00 plan, $127.17 fees, $0.00 new clients $167.17
Fidden Momentum $39.99/month, 2.7% + 15¢ $39.99 plan, $145.00 fees, $0.00 new clients $184.99
Fidden Foundation Free, 9.7% + 15¢ $0.00 plan, $495.00 fees, $0.00 new clients $495.00

With them counted, Vagaro costs the least of these, at $167.17 a month.

Change any of these in the fee calculator .

What Each Includes

Features Vagaro and Fidden each list
Feature Vagaro Fidden
Deposits at booking Yes Yes
No-show and late-cancellation fees Yes Yes
No fee on new clients Yes Momentum and Icon
Waitlist Yes No
Client marketplace Yes No
AI assistant Vera Fidda
Tap to Pay on a phone Tap to Phone iPhone
A plan with no monthly fee Not listed Yes

Vagaro lists what Fidden does not have: waitlist and client marketplace.

On Fidden but not listed for Vagaro: a plan with no monthly fee.

Vagaro's features as its own pages list them, checked October 18, 2026, at vagaro.com/pro/pricing, its Online Shopping Cart help article, its no-show fee help article and its card rates article. Fidden's are what Fidden ships.

Which Is Right For You

  • If you book under about $420 a month, Fidden Foundation costs less than Vagaro: it has no monthly fee, and its 7% is taken only from bookings you have made.
  • On a steady book, Vagaro costs less: $17.82 a month less than Fidden Momentum at $5,000 in bookings, and $35.66 at $10,000, on plan price and card fees.
  • Vagaro lists you in its consumer marketplace, where new clients can find you. Fidden has no marketplace: new clients come from wherever you send them.
  • Vagaro has a waitlist. Fidden does not. Fidda offers an open slot to the clients most likely to book it instead.
  • Vagaro has no plan without a monthly fee. Fidden Foundation has no monthly fee, and takes deposits at booking like every Fidden plan.
  • Fidden includes Fidda, an AI business partner that finds empty hours and drifting clients and acts on them, on every plan. Vagaro's AI assistant: Vera.

Common Questions

How much does Vagaro cost per month?

$30 a month for one person, $40 for two and $90 for seven or more. New accounts pay $23.99 a month for one person for the first 6 months. Card processing is charged on top.

What are Vagaro's credit card processing fees?

Under $4,000 a month in card payments, 2.6% + 10¢ swiped, dipped or tapped on a reader. Over $4,000, 2.29% + 19¢ plus a $10 monthly subscription. Keyed-in payments are 3.5% + 19¢ at any volume, and card network fees are charged on top.

Does Vagaro charge more for deposits and cards on file?

Yes. Vagaro's support article puts cards on file, online payments and recurring memberships at its keyed-in rate, 3.5% + 19¢, so a deposit costs more to take than the same amount tapped in person. Fidden charges its standard online rate, 2.9% + 30¢, on those: $1.17 on a $30 deposit, against $1.24 on Vagaro.

What other fees does Vagaro charge?

A FANF card network fee, set by your volume and number of locations and not charged under $200 a month, and Mastercard's $1.25 monthly location fee. Large Merchants also pay a $10 monthly subscription. A chargeback costs $7.50, and $15 more if a Mastercard dispute goes against you.

Is Fidden cheaper than Vagaro?

It depends on how you are paid. In person, for a light book, yes: below about $420 a month in bookings, Fidden's free Foundation plan costs less than Vagaro. In person for a steady book, no: Vagaro costs less than Fidden Momentum, by $17.82 a month at $5,000. On deposits, cards on file and online payments, Fidden's standard online rate is lower than Vagaro's keyed-in rate.

What does Vagaro have that Fidden doesn't?

Waitlist and client marketplace. On Fidden but not listed for Vagaro: a plan with no monthly fee.

Payments Aren't A Feature Of Fidden.

They're one of its three products — and they're built with the same posture as everything else:

Confidence, in writing.

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