Booking, Payments, And AI For Makeup Artists.

Run the event. Fidden runs the deposit, the confirmation, and the travel time.

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Makeup Artists

The Truth

Your business is event-driven — weddings, shoots, seasons — which means feast weeks, famine weeks, and dates that must never double-book. One calendar mistake in bridal isn't a reschedule. It's reputation.

The Beauty Edit page in the Fidden app, listing signature and bridal makeup with prices beside the artist's booking card
A makeup artist working on a client's eye makeup
Fidden

What Fidda Does

Fidda protects event dates with deposits and confirmations built for high-stakes bookings, fills famine weeks by re-engaging past clients around occasions, and keeps trials, events, and travel time from ever colliding.

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A client surrounded by makeup brushes

The Number That Changes

Booked-Out Lead Time.

MUAs win when the calendar fills months ahead — Fidda measures and extends your horizon.

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The Fidden calendar with the coming weeks booked out and no slots left to give

How Fidden Works For Makeup Artists

Dates are held with money, on-location jobs are priced with the travel, and the kit is packed from the client's own profile.

Deposits That Hold The Date

Bridal can hold a larger deposit than a lesson, because each service sets its own, and it is taken the moment the client books, on any plan, free included. A wedding date is paid for as it comes off your calendar.

On-Location Jobs With Travel Priced In

Turn on on-site bookings and set your travel fee, and clients can book you at their address with the fee added to the price. Your On-location list shows the day's on-site jobs in order.

A Beauty Intake Before The First Booking

Clients tell you their skin tone, their undertone, the coverage they like from sheer to full, the look they want, and any allergies or skin sensitivities, alongside a health disclosure. You can correct tone, coverage and allergies yourself once you have seen their skin.

A Kit Checklist For Every Job

Kit Checklist gives each of today's bookings a packing list built from the client's profile and the service: the foundation shade to confirm, the coverage to prep, any allergy called out, and the extras a bridal, editorial, glam or natural look needs.

Face Charts With The Products Used

Draw a client's look on a face chart, eyes closed or open, and link the products you used to each zone with their shade. The next booking, or the bridesmaid who wants the same look, starts from the chart.

Past Clients Brought Back

Fidda learns each client's rhythm from their bookings. When one who used to book regularly goes quiet, your morning briefing names them and Fidda drafts a message to bring them back, which is how a slow week between seasons gets filled.

Common Questions

Can I take a deposit to hold a wedding date?

Yes, on every plan including the free one. Deposits are collected at booking and the amount is set per service, so bridal can hold a deposit sized to the date it takes off your calendar, and the date is confirmed before the day.

Can Fidden keep trials, events and travel time from overlapping?

Yes. Fidda keeps trials, events and the travel time between them from colliding, so a date you have promised stays promised. In bridal, one double booking is not a reschedule, it is your reputation.

How does Fidden help with slow weeks between seasons?

Fidda fills the quiet weeks by re-engaging past clients around their occasions, and measures how far ahead your calendar is booked so you can watch that lead time grow.

Can clients book me at their location?

Yes. Turn on on-site bookings and set a travel fee, and clients can book you at their address with the fee added to the price. The day's on-site jobs are listed together in the app.

Does Fidden have face charts?

Yes. Draw a client's look on a face chart, eyes closed or open, and link the products you used to each zone with their shade, so the look can be repeated.

What does Fidden cost a makeup artist?

Foundation is free and takes 7% of the service per booking. Momentum is $39.99 a month and Icon is $89.99 a month, with no booking commission or Fidden platform fee. Standard card processing applies on every plan. There are no contracts and no cancellation fees.

When does Fidda start working my book?

At five completed bookings. Fidda needs a real history of your services, your prices and your clients before it says anything about them, so it stays quiet until it has one.